Sallie Jones of Gippsland Jersey, Victoria, Photographer: Catherine Forge, Source: Museums Victoria via the Invisible Farmer Project   

Celebrating rural women and amplifying the improvement of work health and safety in rural industries

“The flow on effect of drought, Q Fever and other related ailments has had a profound impact not only on my Dad’s health, but my family and our livelihood. 

In conjunction with having had to care for Dad in varying capacities since I was around 15 years old, this has inspired the dedication of my life’s work to the improvement of work health and safety in rural industries.

The #PlantASeedForSafety campaign is about celebrating rural women and amplifying industry-driven, practical solutions to prevent people from getting hurt – one conversation at a time.

Paperwork doesn’t save lives – but rural women who are prepared to #PlantASeedForSafety – do”.

Alex Thomas, Campaign Founder

Share your story

Life as a rural woman takes on many different roles. Whether you’re a farmer, a fisherman’s wife, a station hand, a shearer’s cook, a mother, a governess, a stock agent, a community nurse – or all of the above –  you all have the following in common:

  • You are capable.
  • You are connected to community.
  • You are an expert, in your business, your male counterparts and the rural way of life.
  • You are risk averse, and you know about the dangers in the workplace, and more importantly;
  • You care. 

The simple fact is this: it doesn’t matter what role(s) you fill, how long you’ve been a ‘rural woman’ or how much you know about work health and safety. 

You are perfectly positioned to #PlantASeedForSafety, and I want to hear from you.

Contact Alex

Free resources

Coming soon

Preventing people from getting hurt at work shouldn’t be about policies, penalties or paperwork.

For FREE, no-nonsense, practical suggestions to help YOU make life-saving improvements in your workplace, please register your details below.

Send us your full name and email, plus any other contact info, and we’ll let you know when the resources are ready to download.